A new showroom, featuring the Chinese automaker’s latest generation models, has been constructed to accommodate growth for the brand, as demand continues to increase. Changan entered the UAE market less than a year ago and today has three showrooms and three service centers in Dubai, Abu Dhabi and Ras Al Khaimah with a very aggressive expansion plan for 2017.
Senior representatives from Changan’s headquarters in Chongqing, China, headed by Vice General Manager Mr. Xiao Feng, marked the opening of the new facility, alongside Raymond Ma, Group General Manager of Union Motors.
Situated on one of the city’s most-trafficked thoroughfares, the new flagship showroom will take advantage of its strategic location to further bolster the upward tick on awareness for the brand in the UAE. Another two dealerships are located in Abu Dhabi and Ras-al-Khaimah and all three outfits boast Service Centers either on the premises or close-by.
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Commenting on the new facility, Mr. Raymond Ma, Group General Manager at Union Motors, said, “We are very pleased to open another facility to ensure our customers are looked after and happy with the experience in all our dealerships throughout the UAE. With exciting new models launching in the near future we have a good deal to be excited about and we look forward to growing, along with our customer base.”
Mr. Xiao Feng commented “We are delighted to be marking the opening of the new showroom in Dubai. We only launched Changan into the UAE less than a year ago, and we are already witnessing strong sales, which is highly encouraging and augurs very well for the future. The new facility can only contribute to our growth plans and we will continue to work closely with Union Motors to further realize these.”
Established in 1984, Changan Automobile is currently the largest automaker in China and one of the fastest growing automotive companies in the world. Its global presence is reflected in its 2015 sales success – some 2.777 million units (including joint venture vehicles) were purchased by discerning customers. Changan’s vehicles have been ranked number one for sales among Chinese brands for the last eight consecutive years. The brand is now present in more than 65 countries, including the UAE as one of its newest focus markets.